26 November 2024

BBA Subjects - A Detailed Look at Bachelor of Business Administration Syllabus

BBA Subjects Bachelor of Business Administration Syllabus

Introduction: The Versatility of BBA Syllabus

The Bachelor of Business Administration (BBA) is a comprehensive degree designed to build a strong foundation in business and management. Its curriculum is a blend of core BBA course subjects and industry-oriented electives, offering students both breadth and depth in their education. Today, the evolving dynamics of the business world require a syllabus that equips students to adapt to rapidly changing environments. From foundational BBA 1st year subjects to advanced electives in entrepreneurship, finance, and technology, the BBA syllabus prepares learners for diverse roles across industries.

Rishihood University’s (RU) distinctive approach to the bachelor of business administration curriculum exemplifies how this degree can transcend traditional boundaries by incorporating industry-specific learning, mentorship, and hands-on experience, creating a holistic program for future leaders and entrepreneurs.

How BBA Has Changed Over the Decades

The BBA syllabus has undergone significant transformation to align with modern industry requirements. Earlier, BBA subjects largely focused on theoretical frameworks of management, finance, and marketing. Today, institutions like RU are pioneering innovative curriculums that integrate technology, entrepreneurship, and global perspectives to meet the demands of the 21st-century workplace.

Rishihood’s programs exemplify this shift. The MAKERS BBA and BBA in Finance offer a practice-based curriculum emphasizing hands-on learning, global exposure, and mentorship from industry professionals. Whether students aim to become entrepreneurs or professionals in established firms, RU’s programs ensure they are well-prepared.

Semester-Wise Breakup of MAKERS BBA and BBA in Finance at RU

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MAKERS BBA SUBJECTS

The MAKERS BBA program offers a unique, hands-on approach to entrepreneurship, combining cutting-edge academic knowledge with practical, real-world experience. Students benefit from personalized mentorship by accomplished coaches from top institutions such as IIT, ISB, IIM, HEC, and ex-founders, ensuring an in-depth understanding of the nuances of entrepreneurship. The program goes beyond traditional learning with a Startup Summer, where students receive ₹1 lakh seed funding to build their startups, and the Opening Balance of ₹10,000, allowing students to start investing in equity from Day 1. A global perspective is embedded in the curriculum with Global Study Treks to financial hubs like Singapore, Silicon Valley, and London. Additionally, the program offers exclusive concentrations in Venture Finance, Tech-Business Management, and more, alongside opportunities to apply for a $5M Startup Fund to scale your own business. This dynamic and immersive BBA program is designed for future innovators and entrepreneurs, ensuring they are well-equipped to navigate the challenges of the business world.

A program designed for aspiring entrepreneurs and innovators, MAKERS BBA is rooted in experiential learning, entrepreneurship, and innovation. Here’s a semester-wise overview:

Semester I
  • Business Fundamentals: Builds a foundational understanding of how businesses operate, covering essential concepts like operations, strategy, and market dynamics.
  • Introduction to Data Science and Business Analytics: Equips learners with the skills to analyze and interpret data, enabling data-driven decision-making in business contexts.
  • Principles of Management and Organizational Behavior: Develops leadership and interpersonal skills by exploring organizational dynamics and management theories.
  • Foundations of Finance: Introduces core financial concepts like budgeting, accounting, and investment, laying the groundwork for sound financial decision-making.
  • Introduction to Business and Entrepreneurship: Inspires entrepreneurial thinking by guiding learners through the stages of starting and managing a business.
  • Skills: Social Media for Entrepreneurs: Teaches effective use of social media platforms to promote businesses and connect with target audiences.
  • Projects: Launching a Financial Portfolio: Offers hands-on experience in managing finances through a real-world simulation using a ₹10,000 portfolio.
Semester II
  • Generative AI and LLMs for Business: Explores the practical applications of AI in business innovation and efficiency.
  • Marketing and Communications Strategy: Provides tools to craft impactful marketing campaigns and manage brand communication effectively.
  • Managerial Accounting: Focuses on financial reporting and cost analysis to aid managerial decision-making.
  • Principles of Design: Fosters creativity and design thinking, essential for product development and branding.
  • Systems Thinking & Environment: Encourages holistic problem-solving by understanding the interconnectivity of business and environmental factors.
  • Skills: Design Tools for Businesses: Introduces practical tools for creating visually appealing and functional business designs.
  • Projects: Create a Digital Brand: Challenges students to conceptualize and launch a digital presence for a business idea.
Semester III
  • Corporate Finance: Offers an in-depth understanding of financial planning, investment strategies, and capital management.
  • Sales and CRM: Covers effective sales techniques and customer relationship management strategies for business growth.
  • Microeconomics: Explains market behavior and decision-making at the individual and firm level.
  • Corporate Governance and Startups: Highlights the importance of ethical practices and governance structures in startups.
  • Concentration: Raising Money (Seed Fund, PE/VC): Provides insights into funding mechanisms and strategies for securing investment.
  • Skills: Creator Tools for a Digital World: Introduces modern tools for content creation and digital marketing.
  • Projects: Solve a People’s Problem: Encourages problem-solving through innovation and practical solutions to societal challenges.
Semester IV
  • Macroeconomics: Examines large-scale economic factors like GDP, inflation, and monetary policies.
  • International Business Laws: Explores the legal frameworks governing global business transactions.
  • Business Valuation: Teaches methodologies to assess the worth of a business.
  • Fundamentals of a D2C Business: Explores direct-to-consumer business models and their operational dynamics.
  • Succession Planning: Guides students in planning leadership transitions within businesses.
  • Skills: Tech Tools for Teams: Introduces collaboration tools to enhance team productivity.
  • Projects: Launch a D2C Business: Provides hands-on experience in conceptualizing and launching a direct-to-consumer venture.
Semester V
  • Capstone/Internship/Startup/Research: Focuses on applying accumulated knowledge to real-world challenges or entrepreneurial projects.
Semester VI
  • Project Management: Covers methodologies for planning, executing, and managing projects effectively.
  • Taxation Laws: Explains tax structures and compliance for businesses.
  • Understanding Term Sheets: Demystifies investment term sheets, a key document in securing funding.
  • Effective Office Operations: Focuses on streamlining operational processes for better efficiency.
  • Skills: UI/UX for Business: Explores user interface and user experience design for digital products.
  • Projects: Create a Product Prototype: Enables learners to design and prototype a business product using Rishihood’s maker space.
Semester VII
  • International Trade Operations: Covers the logistical and regulatory aspects of international trade.
  • Management of Funds: Teaches strategies for managing personal and business finances.
  • Business Intelligence: Focuses on data analysis tools and techniques for informed decision-making.
  • Skills: E-commerce Tools: Introduces platforms like Shopify and WooCommerce for creating online stores.
  • Projects: Develop an Investment Thesis: Challenges students to identify and pitch viable investment opportunities.
Semester VIII
  • Capstone/Internship/Startup/Research: A culminating experience where students apply their learning to a comprehensive project or research initiative.

Expected Learning Outcomes for MAKERS BBA

Students enrolled in the MAKERS BBA program gain a comprehensive education in business, innovation, and entrepreneurship, underpinned by experiential learning. They develop a strong foundation in essential business disciplines like finance, marketing, and management while honing modern skills such as data analytics, design thinking, and the use of AI in business. The program emphasizes real-world application through hands-on projects, like launching financial portfolios, developing digital brands, and creating product prototypes in a maker space. With an entrepreneurial mindset fostered by the curriculum, graduates are equipped to lead startups, manage direct-to-consumer businesses, and navigate the complexities of corporate environments with creativity and confidence.

Career Opportunities After MAKERS BBA

bba entrepreneurship syllabus subjects

Graduates of the MAKERS BBA program are well-positioned to excel in roles that require innovation, leadership, and entrepreneurial expertise. Career opportunities include:

  • Entrepreneur/Startup Founder: Build and lead startups in diverse industries, leveraging skills in business development, financial planning, and digital branding.
  • Product Manager: Oversee the development and launch of innovative products, integrating market insights and user-centered design.
  • Business Analyst: Analyze market trends and organizational performance to drive strategic decision-making.
  • Brand Strategist: Craft compelling digital brand identities and marketing campaigns for direct-to-consumer (D2C) businesses.
  • Innovation Consultant: Guide companies in adopting creative strategies and leveraging technologies like generative AI and design thinking.
  • Operations Manager: Lead teams and streamline business processes using project management and system optimization tools.
  • E-commerce Specialist: Develop and manage online stores, leveraging tools like Shopify or WooCommerce to boost sales and customer engagement.

BBA in Finance SUBJECTS

The BBA in Finance program is designed to provide students with comprehensive financial expertise through a CCA-Certified Finance Curriculum, ensuring globally recognized financial qualifications. With industry leaders from KPMG and top financial institutions serving as faculty and mentors, students gain valuable insights into real-world finance. A key feature of this program is the Semester-Long Internship, providing direct industry exposure to enhance learning and career prospects. Students also get exclusive access to the Tracxn Kit for advanced market research, while also benefiting from a Minor in Computer Science and AI, which empowers them to adapt to the latest technological advancements in the finance sector. Additionally, every student receives a MacBook Air to facilitate their studies and project work, as well as Financial Wellness Support, including a Demat account and ₹10K in investments to begin their finance journey. To broaden their global perspective, the program also offers immersive Global Treks to financial hubs such as Singapore, New York, and London, providing unparalleled international exposure.

Tailored for future finance professionals, this program offers a robust curriculum focusing on financial management, investment, and analytics.

Semester I
  • Finance Fundamentals: Provides a strong base in financial concepts, including budgeting, cash flow, and investment.
  • Introduction to Data Science and Business Analytics: Prepares students to harness data insights for financial decision-making.
  • Principles of Management and Organizational Behavior: Explores leadership styles and organizational dynamics in financial firms.
  • Foundations of Finance: Introduces critical financial principles, setting the stage for advanced study.
  • Projects: Social Media Branding: Combines finance with creativity, encouraging students to build a professional brand online.
Semester II
  • Programming Fundamentals for Business: Equips students with coding basics to automate and streamline business processes.
  • Managerial Accounting: Develops analytical skills for internal financial decision-making.
  • Systems Thinking & Environment: Teaches a holistic view of financial systems within global markets.
  • Skills: Personal Branding: Prepares students to create a unique professional identity in the financial domain.
  • Projects: Create a Digital Brand: Merges financial knowledge with branding techniques for impactful results.
Semester III
  • Corporate Finance: Delves into advanced topics like capital budgeting and risk management.
  • Business Valuation: Introduces students to valuation methods for businesses and investments.
  • Wealth Management: Teaches strategies for managing individual and organizational wealth effectively.
  • Skills: Understanding Equity: Explores the nuances of equity markets and investments.
  • Projects: Solve for Global Impact: Encourages innovative financial solutions for global challenges.
Semester IV
  • Macroeconomics: Explores economic trends and their impact on financial markets.
  • International Business Laws: Examines legal frameworks affecting cross-border financial transactions.
  • Raising Money (Seed Fund, PE/VC): Provides insights into funding strategies for businesses.
  • Introduction to Mutual Funds: Explores mutual fund structures and investment strategies.
  • Skills: Tech Tools for Teams: Enhances collaboration through digital tools tailored for finance teams.
  • Projects: Launch a Microfinance Firm: Offers practical experience in creating and managing a small-scale finance venture.
Semester V
  • Behavioral Finance: Examines the psychological factors influencing financial decisions.
  • Data Exploration & Visualization: Teaches data visualization techniques for financial reporting.
  • Mergers & Acquisitions: Explores strategies and processes involved in corporate restructuring.
  • Skills: AI Tools for Productivity: Introduces AI applications to enhance efficiency in financial tasks.
  • Projects: Create Solutions People Need: Encourages innovative financial products or services.
Semester VI
  • Financial Modelling: Covers advanced techniques for constructing financial models.
  • Taxation Laws: Explores taxation principles and their impact on businesses.
  • Technical Analysis: Teaches methods to evaluate securities using historical data.
  • Skills: UI/UX for Business: Applies user-centric design principles in financial software and apps.
  • Projects: Develop a Financial Model: Focuses on creating a detailed financial model for a business.
Semester VII
  • Python for Finance: Introduces programming for automating and analyzing financial data.
  • Blockchain for Finance: Explores blockchain applications in financial transactions and security.
  • Management of Funds: Teaches fund management techniques for personal and corporate finances.
  • Projects: Investment Thesis: Develops comprehensive research on financial investments.
Semester VIII
  • Capstone/Internship/Startup/Research: A final project integrating all learning into a real-world application.
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Expected Learning Outcomes for BBA in Finance

The BBA in Finance program prepares students to excel in the dynamic world of financial management and investment. Learners build expertise in corporate finance, business valuation, wealth management, and financial modeling, supported by the latest tools in data analytics and programming. They gain hands-on experience through projects such as launching microfinance firms, creating financial models, and crafting investment theses. By integrating behavioral finance, blockchain, and AI tools, the program ensures graduates are adept at addressing contemporary financial challenges and seizing opportunities. The robust curriculum molds students into skilled professionals ready for roles in banking, investment management, and financial consultancy or further academic pursuits in the financial domain.

Career Opportunities After BBA in Finance

The BBA in Finance program equips graduates with specialized skills to thrive in the financial sector. Career pathways include:

  • Investment Banker: Facilitate corporate financing, mergers, acquisitions, and capital market transactions.
  • Financial Analyst: Evaluate financial data to provide insights on investment opportunities and organizational growth.
  • Wealth Manager: Offer personalized financial planning and investment advice to individuals and institutions.
  • Risk Manager: Assess and mitigate financial risks using data modeling and analytical tools.
  • Corporate Finance Specialist: Manage an organization’s financial activities, including capital structuring and budgeting.
  • Blockchain Finance Specialist: Leverage blockchain technology for secure, transparent, and efficient financial operations.
  • Equity Research Analyst: Provide in-depth analysis of stocks and other securities to guide investment decisions.
  • Portfolio Manager: Design and manage investment portfolios, balancing risks and returns to meet client objectives.

Current Scenario of BBA in India

The bachelor of business administration remains one of the most sought-after undergraduate programs in India. It serves as a stepping stone for students aspiring to enter the corporate world or pursue entrepreneurial ventures. However, the rapidly evolving business landscape demands an updated approach to education.

Many institutions in India still rely on outdated curricula, limiting students’ potential to adapt to modern industry challenges. Conversely, universities like Rishihood are setting a benchmark by blending traditional business knowledge with cutting-edge technology, global exposure, and practical experience. Their inclusion of industry partnerships, such as with KPMG for the BBA in Finance program, ensures students graduate with real-world expertise.

Join a Top Commerce College in India for an Education That Enables

The future of business lies in innovation, adaptability, and interdisciplinary learning. By choosing a program like Rishihood University’s MAKERS BBA or BBA in Finance, students can access a world-class BBA syllabus designed to empower them with the skills, knowledge, and mindset necessary for success in today’s fast-paced business environment.

Whether students aim to launch their own startups, manage family businesses, or become financial leaders, these programs are the key to unlocking a wealth of opportunities. An education that not only teaches but also enables—this is what defines the modern bachelor of business administration.

Frequently Asked Questions

Yes, BBA is an excellent and versatile course for students with a curriculum that prepares students for multidisciplinary roles.

Since it is one of the most asked questions of students, hence our experts have answered it. Read from the below link

Is BBA a good course?”  

The duration is 4 years (8 semesters)

The job opportunities available after BBA include:

  1. Business Consultant
  2. Strategist
  3. Operational Manager
  4. Finance Analyst
  5. Portfolio Manager
  6. Entrepreneur