-B DES PROFESSOR

Greeshma Sharma

Associate Professor, School of Design

Dr. Greeshma Sharma is a distinguished Associate Professor specializing in Cognitive Neuroscience and User Experience (UX) Design, with over 11 years of interdisciplinary expertise. She has an extensive background in research, design strategy, and the application of neuroscience in advancing user-centric technologies.

Dr. Sharma has served in pivotal roles at renowned institutions, including DRDO, IIT Delhi and CDAC Delhi. Her contributions span a wide range of domains such as human-machine interaction, AI-based tools for mental health, cognitive load assessment in automotive systems, and persuasive UX strategies. She has also played a key role in advancing educational tools through innovative design approaches, including tablet-based assessments for children and AR applications targeting early education.

She has a prolific academic portfolio with 46 publications and 364 citations. Her research focuses on integrating neuroscience tools—such as EEG, eye tracking, and GSR—with design methodologies to improve usability and interaction. Dr. Sharma has been instrumental in leading cross-functional teams to develop impactful projects, including optimizing EV dashboard interfaces and creating neurophysiological frameworks for decision-making tools.

Dr. Sharma holds a Ph.D. in Cognitive Neuroscience from Delhi University and an integrated M.Tech in Cognitive Neuroscience from the University of Rajasthan, where she graduated with First Division honors. She also possesses an MA in Organizational Psychology, augmenting her understanding of human behavior and team dynamics.

Dr. Sharma is a thought leader in the field of UX design, having conducted multiple design thinking workshops and capacity-building programs, benefiting industry leaders and educators alike. Her technological expertise includes tools like Python, MATLAB, R, Figma, and advanced cognitive assessment methodologies.

She is an advocate for aligning technology with human values, exemplified through her work on mental wellness apps and brain-computer interfaces for children with special needs. Dr. Sharma is a mentor to aspiring researchers and designers and is dedicated to fostering innovation in cognitive science and UX design.

For further insights into her work, visit her profiles on ResearchGate and Google Scholar.