Vasudev Murthy is a seasoned consultant, leadership trainer, coach, author, and thought leader with academic credentials from IIT, Florida State University, and Southern Methodist University. He has held leadership roles at NEC America, Deloitte & Touche, AT&T, and Wipro Consulting Services, where he served as Head of Operations and Senior Practice Partner for Functional Consulting. A certified practitioner of Revenue Storm and APMP, Vasudev has contributed to organisations including Microsoft Ventures, TiE, and the Project Management Institute. He has facilitated leadership and sales workshops for organisations globally and speaks on strategy, leadership, sales, and emerging technologies. He is the author of several books, including How Organizations Really Work (Bloomsbury) and Effective Proposal Writing (Sage), and has published extensively on consulting, proposal management, social media, and leadership.