A BBA that’s more than just Management.

Become an Impact Leader for the Future

Overview

Rishihood University is India’s first and only Impact University focusing on Management and Entrepreneurship. The university offers a 4 -year BBA program to produce global leaders passionate about shaping the future as entrepreneurs and intrapreneurs. The curriculum is based on international standards and is industry-specific, preparing students to meet the expectations of the business world. The course aims to transform students’ perspectives with an interdisciplinary approach, imparting foundational knowledge, new skills, and an entrepreneurial mindset.

The program also focuses on building qualitative and quantitative skills through current technologies and application-based learning. As a result, graduates gain a broad perspective, effective communication and collaboration skills, information literacy, intercultural knowledge, critical thinking, research, and analytical skills.

Why should you pursue a BBA from Rishihood University?

  1. The program focuses on impact-driven learning and developing entrepreneurial mindsets.
  2. The faculty-student ratio is 1:5.
  3. The program offers industry-specific knowledge, scholarships, an incubation fund, and holistic growth through hackathons, community problem-solving, and interactive technologies.
  4. The program’s modular format helps develop critical thinking, problem-solving, communication, and collaboration skills, preparing students for higher studies or entering the job market.

Immersive Experiences for Impactful Learning

MasterClasses and MasterWorkshops

These boot camps on skills that matter is delivered in partnership with industry leaders and practitioners. The program covers various topics such as UI/UX, Technology Management, Product Management, and more. In addition, the program monitors future skills and brings them to the curriculum.

Inside the Entrepreneurial Mind

This is a series of honest conversations with successful entrepreneurs. The program allows learners to meet their role models, find mentors, and gain insight into the entrepreneurial mindset.

Group of Angels

A group of angels supports learners’ venture ideas. They invest the seed money to give wings to the learners’ passion. This allows learners to bring their ideas to life and pursue their dreams.

Rishihood for Neighbourhood

This program allows learners to work with businesses in the surrounding community. Enterprises range from manufacturers to hospitals, real estate developers, to small shopkeepers. Learners get to solve real-life problems for real organizations and people.

Hackathons

Hackathons allow learners to work on problem statements and gain hands-on exposure to the inner workings of businesses and business leaders. In these 48-hour events, learners can sharpen their problem-solving skills and professional acumen. The program helps learners develop the skills they need to excel in the real world.

Why should you pursue a BBA from Rishihood University?

  1. The program focuses on impact-driven learning and developing entrepreneurial mindsets.
  2. The faculty-student ratio is 1:5.
  3. The program offers industry-specific knowledge, scholarships, an incubation fund, and holistic growth through hackathons, community problem-solving, and interactive technologies.
  4. The program’s modular format helps develop critical thinking, problem-solving, communication, and collaboration skills, preparing students for higher studies or entering the job market.

Immersive Experiences for Impactful Learning

MasterClasses and MasterWorkshops

These boot camps on skills that matter is delivered in partnership with industry leaders and practitioners. The program covers various topics such as UI/UX, Technology Management, Product Management, and more. In addition, the program monitors future skills and brings them to the curriculum.

Inside the Entrepreneurial Mind

This is a series of honest conversations with successful entrepreneurs. The program allows learners to meet their role models, find mentors, and gain insight into the entrepreneurial mindset.

Group of Angels

A group of angels supports learners’ venture ideas. They invest the seed money to give wings to the learners’ passion. This allows learners to bring their ideas to life and pursue their dreams.

Rishihood for Neighbourhood

This program allows learners to work with businesses in the surrounding community. Enterprises range from manufacturers to hospitals, real estate developers, to small shopkeepers. Learners get to solve real-life problems for real organizations and people.

Hackathons

Hackathons allow learners to work on problem statements and gain hands-on exposure to the inner workings of businesses and business leaders. In these 48-hour events, learners can sharpen their problem-solving skills and professional acumen. The program helps learners develop the skills they need to excel in the real world.

As a student, you will be going through a rigorous undergraduate program in management but rest assured, you will have a journey that you will enjoy for the rest of your life. At the completion of your BBA degree program, you will:

  • Develop analytical and problem-solving skills which you can use to make critical business decisions.
  • Gain a good understanding of developing strategies which can address the legal, social, economic, ethical and the existing global environment in which businesses have to operate.
  • Gain a working knowledge of tools related to statistics, economics, marketing, finance, accounting and behavioural sciences to help you navigate through challenging times.
  • Develop communication skills for public speaking, communicating, and leading.

Learning Journey

Year 1

● Numerical Analysis or Data Science (2),
● Global Grand Challenges (2),
● Academic and Professional Communication (2),
● Science of Living (2),
● Understanding India through Leaders (3)
● Principles of Management and OB
● Marketing Management
● Green Business Venture
● Introduction to Business Analytics
● Digital and Visual Communication
● Language and Great Books
● Environment and Systems Thinking
● Introduction to Financial Accounting
● Ent. Innovation & Family Business
● Research Methodology
● Introduction to E-Return
● Community Internship Program

Year 3

● Strategic Management
● Financial Management
● Change Management
● Digital Marketing/ Compensation & Benefits / Investment management
● Brand Management/management of banks & Financial institutions/Learning &
Development
● CSR & CG
● Negotiation Skill
● Integrated Marketing Communications/ Taxation Laws/ Industrial Relations and
Labour Laws
● Services Marketing/ Project Finance and Appraisal/ Performance & Competency
Mapping
● Writing Research Proposal
● Personal Financial Wealth Management

Year 2

● Finance for Decision Making
● Economics
● Human Resource Management
● Sales Management
● Supply Chain Management
● Interdisciplinary Research Methods
● Business Laws
● Corporate finance
● Operations Management
● International Business
● Consumer Behavior / Financial Markets & Services/ Leadership & Teamwork
● Project Management
● SIP

Year 4

● Business Research Methods
● Dissertation on Major
● Entrepreneurial Marketing/HR accounting & auditing/ GST and Customs Law
● International Marketing/Cross-Cultural and Global HRM /International Finance
● Thesis & Internship
● Marketing Analytics / Working Capital Mgmt/ HR Analytics
● Neuro Marketing / Financial Risk Mgmt / Leadership Diversity & Teamwork

Learning Journey

Year 1

● Numerical Analysis or Data Science (2),
● Global Grand Challenges (2),
● Academic and Professional Communication (2),
● Science of Living (2),
● Understanding India through Leaders (3)
● Principles of Management and OB
● Marketing Management
● Green Business Venture
● Introduction to Business Analytics
● Digital and Visual Communication
● Language and Great Books
● Environment and Systems Thinking
● Introduction to Financial Accounting
● Ent. Innovation & Family Business
● Research Methodology
● Introduction to E-Return
● Community Internship Program

Year 2

● Finance for Decision Making
● Economics
● Human Resource Management
● Sales Management
● Supply Chain Management
● Interdisciplinary Research Methods
● Business Laws
● Corporate finance
● Operations Management
● International Business
● Consumer Behavior / Financial Markets & Services/ Leadership & Teamwork
● Project Management
● SIP

Year 3

● Strategic Management
● Financial Management
● Change Management
● Digital Marketing/ Compensation & Benefits / Investment management
● Brand Management/management of banks & Financial institutions/Learning &
Development
● CSR & CG
● Negotiation Skill
● Integrated Marketing Communications/ Taxation Laws/ Industrial Relations and
Labour Laws
● Services Marketing/ Project Finance and Appraisal/ Performance & Competency
Mapping
● Writing Research Proposal
● Personal Financial Wealth Management

Year 4

● Business Research Methods
● Dissertation on Major
● Entrepreneurial Marketing/HR accounting & auditing/ GST and Customs Law
● International Marketing/Cross-Cultural and Global HRM /International Finance
● Thesis & Internship
● Marketing Analytics / Working Capital Mgmt/ HR Analytics
● Neuro Marketing / Financial Risk Mgmt / Leadership Diversity & Teamwork

Faculty and Mentors

Guests Speaker Lists

● Professor Bart Norre, Professor, University of Applied Sciences, Switzerland
● Mr. Raman Pathak, CEO, Jeebly, Dubai
● Mr. Sanjeev Chaurasia, Public Incubator, Canada
● Mr.Biju Misra, Director, Corporate Business/ Automation CoE, Enbridge Inc. USA
● Ms. Yoshita Dutta, Manager Team-CI Media, Nielsen IQ
● Mr Aditya Limaye, Senior Manager, Flipkart
● Dr. Shaleen Raizada from Sanshadow Consultants for IPR
● Ms. Monica Mudgal Senior, Vice President and Head Human Resources and Administration, HealthKart
● Ms. Shagufta Siddhi Bharadwaj, Ganga Jamuni, New Delhi
● Nandeeta Vengsarkar Wagh, Senior HR Professional
● Shefali Bhushan, Film Director
● Binay Rawal, Department of Journalism and Mass Communication, BHU
● Vivek Singh, Allahabad University
● Prof Anurag Dave, Department of Journalism and Mass Communication, BHU
● Ms Anuja Kumari, Deputy General Manager • Punjab National Bank, Delhi & Haryana
● Ms Sejal Sheth, CEO, Easy Inherit
● Ms Kriti Anand “Careerkul” from USA
● Ms. Aditi Maheshwari, founder of Aspire to Progress

Apply for an Impactful Career

Register your interest with our 3-step selection process-

1

Online Application

2

Aptitude Test
(RSAT / SAT / ACT / CUET)

3

Personal Interview

Enquire Now